Where empathy meets experience: A conversation with Ruth Sturkey

Becca Timmins
Becca Timmins
12/11/2024

Recently I was lucky enough to sit down and record a conversation with Ruth Sturkey. Ruth has had a very successful and layered career. Ruth has extensive experience as a Financial Planner, co-founding The Red House in 2007 and running that for ten years. Later, she integrated her business into Paradigm Norton and whilst doing so, took on the role of Chair at the Institute of Financial Wellbeing. She now serves as a Non-Executive Director, Financial Wellbeing advocate, speaker, podcaster and blogger. 

Female representation in the financial planning profession is still only at about 16%, and was even lower when Ruth first started out, so she is a pioneer in many ways. Now she is pioneering again, forging what the next stage of her career will look like. Her blog 1000 weeks is following her journey and provides some great insights from a woman who has a strikingly intentional way of navigating her life.

What did we talk about?

Ruth attended one of my courses earlier this year, and was really keen to sit down and have a conversation. I think it’s a great source of inspiration for anyone, and even though much of Ruth’s career has been in financial planning, this conversation is relevant for anyone interested in their career.

If you’re a financial planner, Ruth gives some excellent insights about:

  • Managing the tension between securing a new client and doing what’s best for them
  • The value for client and planner in talking less and listening more
  • What she wishes she had known at the beginning of her career
  • The importance of adopting different training approaches early in your career
  • The challenges of succession planning in businesses

Who is this for?

Whether you’re in the early stages of your career, or rethinking what the next stage of your development looks like I think there are some gems in here for you. 

Ruth talks about how powerful it can be to allow someone to think without interruption, and how that can make others think you’re a great conversationalist! She also considers the many money blockers that she has seen in her clients and how the exploration of these can build confidence and lead to greater financial freedom.

If you know Financial Planners in the early stages of their career, please share this video with them. I am certain they will learn from Ruth’s insights. 

If, after watching this conversation, you find yourself interested in the tools that Ruth talks about, contact me or book in for a chat here.

Becca Timmins

Becca is an accredited Time to Think Consultant, Coach and Facilitator. She has extensive experience coaching and developing people within a Thinking Environment framework, working with individuals and teams at all levels, primarily within financial planning businesses.
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Becca Timmins

Becca is an accredited Time to Think Consultant, Coach and Facilitator. She has extensive experience coaching and developing people within a Thinking Environment framework, working with individuals and teams at all levels, primarily within financial planning businesses.
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